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Using PPC/Adwords in a B2B environment
PPC stop and think Getting the most out of pay per click advertising in the B2B realm B2B environments are far more complex, both on and offline than other advertising environments, and this complexity...
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Competitor keywords, trademarks and adwords
Competitor keywords, no longer fair game? It may soon become a criminal offence to bid on a competitor’s registered trademark to advertise your products or services through Google AdWords and other PPC...
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The Basics of Link Building
The most valued link is a red one? This blog isn’t intended as a source of basic search engine optimization tips – there are already plenty of SEO “experts” clogging Twitter with posts like “showing...
View ArticleTrack your SERP results with Market Samurai
When working on a clients SEO project a purest might argue that the best metrics to measure performance are the number of keywords used to bring traffic to the site, the number of none brand terms for...
View ArticleMedia Stacking
You know when you wish you had taken action on something that you didn’t but you still didn’t take that action even when you were given a second chance to do it? That is a situation I now find myself...
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Tracking SERP Results: Rank Tracker?
Up until recently SEO experts, enthusiasts, agencies, clients and everyone with an opinion natural search seemed to be making a case as to why keyword rankings, often generated by way of a rank...
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